Users, fortunately, We have more control than we think over the applications and services we use in our day-to-day life in terms of privacy.. You just have to take the controls, dive among the options offered by the platforms we use and adapt the settings to the appropriate level of privacy.
In general, we can modify what other users like us see when they access our profiles or accounts, what data is used to show us advertising, the monitoring that they do to us beyond the services themselves or the tracking of our digital movements and even physical.
We have more control than we think over the applications and services we use in our day to day
Our intention with this article is to show where the options are that handle all these types of situations and provide advice on how to increase the privacy of our accounts and profiles.
Examining Google’s privacy
The best starting point to examine how our privacy is guaranteed in Google services is to go to the configuration of our Google account, entering the section Data and personalization. From here, we can see much of the information that Mountain View have about us and they use in the different services.
For example, whether or not we have activated the recording of our activity on the web and applications, the history of physical locations, the history of videos seen on YouTube or the personalization of ads. Also we can delete previously saved data on all these issues.
It is important to thoroughly review the privacy options and deactivate everything that we do not need, even deleting previous records
It is enough to access each of these sections, deactivate them and, if we want to eliminate the previous information, click on the option Manage activity and go to the deletion options to select the period we want to delete. If, on the other hand, we want to keep track of our activities for whatever reason, we have the possibility of establishing an automatic elimination of activity with a certain age.
Separate chapter deserves ad customization. If we access the page of Ad Settings, we will be able to see all the data with which the ads that Google shows us are personalized: from age or gender to tastes about hobbies, brands, interests … the list of most is long and comes precisely from that activity that the tech giant records.
Taking a look at the ad settings, in case of having the advertising personalization activated, is useful to understand the amount of data that Google may have extracted from our profile
From this same page, in addition to being able to eliminate specific interests with which the ads we see are personalized, we can directly deactivate this advertising personalization.
Examining the privacy of Instagram
To access the privacy options of Instagram We must go to our profile and access the menu, if we are in the mobile application, or click directly on our profile image if we are on the web.
We then access Setting and then to Privacy & Security. Once here, we have options such as making our account private, showing or not the last time we have been connected, as well as the possibility of allowing or not the sharing of our stories and if the photos in which they tag us will be added automatically or after our prior approval.
To prevent our photos from being seen by anyone, the ‘Private account’ option must be activated
In order to ensure our privacy to the maximumIt is best to have a private account, not show our status or allow our stories to be shared and our tagged photos add themselves, of course.
The most interesting, however, we find it by accessing the link View account details. Here we can see from the history of changes of different settings to the interests that Instagram has identified to show us ads.
Nevertheless, to take care of the advertising configuration options we must go to the mobile applications. We access our profile, we go to the menu, Setting and finally Advertisements. In this section, the most important thing to review is the section Partner data about your activity, where we can choose where they can use third-party data to show us personalized ads.
Examining Facebook privacy
Since Facebook involved in privacy scandals such as Cambridge Analytica, controls over the privacy of user data have been substantially improved.
The example of this improvement is the verification of the privacy settings offered by the platform. We can access it from the web page by clicking on the arrow that points down that we find in the upper right part of the interface, option Settings and privacy Y Checking your privacy settings. In the application we should go to the menu, go to Settings and privacy and click on Privacy shortcuts.
On this page the main and probably the most important privacy options are gathered. By clicking on each of the five sections we can configure who can see what we share, how we can protect our account even more, how other people can find us on this social network, what our data configuration is like and what our advertising preferences are.
The best we can do is access the different existing menus with privacy options and patiently review them
It goes without saying that the best way to ensure our privacy is by hardening all of these options.. Allowing, for example, that our profile is not visible to third parties, that our publications can only be seen by our friends or deciding that no personal data can be used to show us advertising. Also carrying out other actions such as removing our number from the platform.
In any case, As in the rest of the platforms, the best we can do is access the different existing menus with privacy options and review them patiently. Perhaps, due to the use we want to give to this social network, the most restrictive options are not optimal for us. In any case, the key is to adapt them to our situation and objectives, being aware of what we expose ourselves to depending on what we accept.
Examining the privacy of Twitter
Twitter gathers practically all of your privacy options in one place; a few years ago they were improved. From the web we must click on More options, access to Settings and privacy and finally to Privacy & Security. In the application and mobile version we access the menu and, in the same way, to Settings and privacy Y Privacy & Security.
Once in this section, we will have at our disposal a long list of options That can even be overwhelming. The best thing is that we access each of the options and make sure that we have them configured according to our objectives.
Key points of privacy on Twitter are the protection or not of our account and its visibility with respect to our contacts or third parties.
However, if we intend to ensure privacy as much as possible, we must start by protecting our tweets from the first section; that is, make our account private. Only those who already follow us and the people we accept will be able to see our tweets when they send us a follow-up request.
Other key sections are Visibility and contacts, in which we can choose if we want to be found by the email that we have used to register, as well as managing the contacts that we have been able to import; Ads preferences, where we can deactivate that they are personalized, that is, that they are shown based on the interests that coincide with us according to our profile, our activity and the topics we follow on Twitter. Information that can also be consulted from this section.
And beyond all this, in all services, it is essential to have a truly secure password and, it is always desirable, verification in two steps (avoiding as far as possible that it arrives by SMS).