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Opera has been showing some users Disney + advertising on top of the Netflix website

27 mayo, 2021

In what Opera called basically an experiment, the alternative browser was showing ads on the Netflix website to some of its users. The interesting thing here is that advertising is from one of Netflix’s biggest new rivals: Disney +.

The other cool thing is the way the ads are being displayed, like overlays just above the Netflix interface in a not discreet way and that we can qualify as questionable. Opera says this was a limited test and that it has already been stopped, but not without causing annoyance and outrage to its users.

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Intrusive ads in a browser that comes with adblocker

There are quite a few complaints that we can find on Twitter in recent days about these ads that Opera users began to see when entering Netflix from the browser. And they are located in a fairly large sector in the upper left corner of the screen.

According to this user showing a screenshot on Android, things are even worse on the mobile version of Opera. The ad covers more than half the screen.

We can’t help but think about the double standards this means, especially since Opera is a browser that boasts of having a built-in ad blocker, but at the same time trying to do business with advertising and resorting to practices like this.

It is one thing to show ads on the home page, something that Opera is also doing with Disney + by inserting ads on the new tab page, a space of its own, and basically another is quite another. hijack a segment of a third-party website such as Netflix to show advertising, which incidentally is from a direct rival.

The complaints on Twitter were enough, but they stopped about three days ago. Experiment or not, Opera angered more than one user with this. Interestingly, the people of Vivaldi and Brave fans wasted no time getting into more than one of these tweets to take advantage and stand as alternatives.

Via | mixx.io